PHOTOFORUM – 2008

At the LOMOND stand you will be able to get acquainted with new products both for professionals and amateurs. You will also be able to take a closer look at unique ideas for more successful distribution of your products – “Conception of decoration for the Lomond points of sale”

When a company offers its customers hundreds of products and their number is constantly rising, a question arises: how to put all these goods on shelves and show-cases? How to make the process of choosing more comfortable? Should points of sale be endlessly expanded? Or should the number of offers be decreased? The Lomond Company offers another way which is an original and surprisingly effective one. It will help to simplify the customer’s task of selecting products, to stimulate him to buy as many goods as possible within a very short period of time without the sellers’ assistance.

The secret of a consumer’s opinion control is seen in the correct decoration and organization of the Lomond points of sale.

Statistically, 80-90% of people make a decision to purchase something when they are already in the shop, supermarket or shopping mall. One of the most important reasons for them to buy the goods is the quality of the advertisement.

The main purpose of such advertisements is to make the customer purchase the product in a particular place at a particular time. When the customer went through the door of the shop he already made his first step towards buying. The only thing to do is to direct the buyer to the necessary goods. Of course, you can hire a lot of promoters or advertising agents who can lead the customer to your goods, but not many people would like this. Besides, advertisements can do the same.

The design of advertisements can draw the customer’s attention and help to make the final decision or to make the customer change this in your favor. Also, a good advertisement should inform the customer on discounts and all possible sales of your goods since a possible saving is a strong reason in favor of your products.

You will be able to see the new line of products – ink-jet cartridges of the Lomond Company (Lomond Ink-Jet NEW). In addition to the existent models the following popular models of the Epson type which are being produced: E54 (prototype for Epson T054) compatible with Epson Stylus Photo R800 and Stylus Photo R1800 printers, E559 (prototype for Epson T559) compatible with EPSON Stylus Photo RX700, E81 (prototype for Epson T081) compatible with printers Epson Stylus Photo 1410/R270/R290/R390/RX590/RX610/RX690, E82 (prototype for Epson T082) compatible with printers Stylus Photo R270/R290/R390/RX590/RX610/RX690

All the models are already available.

Lomond Ink-Jet NEW compatible cartridges are the product of a new age. These cartridges are produced in Russia and made of the components and with the technical cooperation of the world leaders in manufacturing consumables. Inks for the new Lomond cartridges are produced in compliance with the licensing and technical controls of the most famous chemically-technological companies.

The recommended retail price for the new Lomond cartridges is less than 50% of the price of the original cartridges.

In the near future, Lomond plans to produce compatible cartridges for the most popular models of HP printers, as well as to produce ink and refilling sets for all types of ink-jet printers operated in Russia.

Create more with LOMOND !!!